Before going towards the best and most effective Google Ads Extensions, knowing what exactly Ad Extensions is important. Google Ad Extensions are the information that is featured in the ad for your campaign, which provides about the products and the services to the targeted audience through increasing clicks on CTAs and instructing the customers on what to do and where to go.
Why Using Ads Extension Is Important?
If you are still struggling with the question of whether should you use Ad extensions, here are the reasons, with Google Ads extension, you enable the feature of having a long-tail text that makes the search result strong enough to target the potential customers directly.
When the customer gets the information relevant to their search in your ad, they’ll eventually click to visit the main landing page. There, ad extensions will be helping your target customers to tell them what to do.
Here Are The 4 Top Most Effective Google Ad Extensions
Sitelink extensions
Known as one of the most used ad extensions, Sitelink extensions enable the business to feature CTAs as the information that will allow their audience to have a choice of where and how they want to go to visit the landing page. As if a customer searches for, how to get a Wikipedia page about yourself, with this extension, customers are being instructed where to click to get the service.
Call extensions
With this feature, a customer can easily call directly from your ad. The number area mentioned on the top of the website with the URL, that can easily be dialed from a click-to-call phone form mobile phones and can be copied from window web as well.
These call extensions are usually added by google and can be used to handle the services through phones such as reservations, or answering different concerning questions of the customers.
Location Extensions
With the location extension, your information such as your business location, along with the contact number is added to the page, making it easy for users to find the location of your business and tell how to contact you. This ideal extension is mostly added automatically by Google from collecting this data.
Price extension
As it is obvious, not only for the business but for a targeted audience, pricing is a huge factor in the buying and selling situation. So, If the business adds the price extension to its landing page will enable the users to get the list of all the prices of the product and the services of the business. by using this extension, it helps to eventually build a trusting relationship between business and customs.
Conclusion
Unlike PPC marketing, Google Ad Extensions are the most effective way to generate lead to your landing page without paying any cost and eventually helps to increase the business visibility and enhance your marketing campaigns. They enable the user to feature the relent information of your business to stay in Infront of the targeted audience, making it more useful than paid marketing.
